The Ides of March

an idea and innovation company

1. doug 8.17.07 / 3pm

   come come Marcus - too soon to jack it in….
2. marcusbrown 8.17.07 / 3pm

   Not jacking it in. I think The Ides of March will always be in a temporal state of open source rejection. As are most business ventures - but at least I own up to it.
3. marcusbrown 8.17.07 / 3pm

   … which I believe is middleness. Paul?
4. Jon Burg 8.17.07 / 5pm

   As the guy with the original idea for this project and the host of the conversation (results including LinkedIn Answers and direct email submissions will be posted Monday Evening EST) - here’s my take.

   I highly doubt that we’re going to come up with THE ULTIMATE ONE LINE DEFINITION for innovation.

   Rather, it’s far more likely that we’re going to see a number of similar but different ideas passed around. Please stay tuned for the end game results and analysis, I can assure you we are making every effort to avoid the plague of crowdsourced middleness. We’re looking to gather our distinct voices and opinions, our own takes on what amounts to personal vision statements in order to better understand what we each mean when we use a fairly ubiquitous word.

   This is a community project, and I welcome your input as a member of the marketing/media community. We did not reach out on a pay-per-idea basis because we aren’t looking to buy or own ideas, we’re looking to share our knowledge with one another in an open and free exchange.

   I would of course be open to collaborating on this and future projects, please feel free to reach out. And to your last statement, we are clubbing together, that’s what this entire project it all about.

   Appreciate the link and your comment/submission/reporting on the project. Keep up the great work!
5. doug 8.17.07 / 5pm

   glad to hear it Marcus. though a bit confused by John Burg’s comment (and subsequent email…)
6. katiechatfield 8.18.07 / 5am

   I heartily apologise for not consulting you and the Senate Marcus! I believe that you would have been able to add some degree of clarity into the discussion ;-)
   I do also chuckle at Jon’s claim that he was the originator of the discussion overall. He can, of course, claim his bit where he and his readers are exploring one line definitions of innovation while Rob and I are having a separate, if robust, debate as to whether the rate of innovation is declining or not, and if fingers should be pointed and at who).
   And so dear Marcus- what is the definition of innovation?
   Is it new newness? Is it an advancement that makes lives easier? Or is it a microchange that might allow a starburst with ‘New and Improved’ to be on the packet?
   Fundamentally it seems to be an active example or David Armano’s term blogging BSP.
7. Rob @ Cynic 8.18.07 / 7am

   Katie and I are in complete agreement - we bow down to the Lord that is Marcus …

   So come and pray tell youngish man - what the bloody hell IS the definition of the word innovation?
8. marcusbrown 8.18.07 / 8am

   Jon - thanks for your comment, which had led to some confusion.

   The “project” that Jon is refering too is infact something that he is running on his blog (you just have to follow the link in the post above - future visions) and does not refer to The Ides of March.

   Katie & Rob - as I mentioned in the post above, I’m very fond of your little debate. Although, Katie, I should point out that I’m in agreement with nearly all that Rob has said on the subject.

   Rob - get up, stop bowing, stop being so cheeky. It’s embarrassing.
9. Paul McEnany 8.18.07 / 7pm

   wait…marcus, do we have an answer yet? I need to know what to put in my next presentation… :)
10. katiechatfield 8.20.07 / 1am

    Oh, I gave up the need to be right quite a while ago Marcus- not only is life easier but you learn a lot more that way.
    I’d like to investigate Rob’s thinking through the references he pointed me to- and I thank him for that. Once his premises had been further clarified (not the demise of innovation and creativity but “the rate of development of technological innovation”) I believe that he has more legs to stand on too.
11. Jon Burg 8.21.07 / 9pm

    Marcus, thanks for explaining, I hadn’t realized that you’re having a parallel conversation over here! Going to check it out now, please feel free to check out our conclusions over at http://jburg.typepad.com/future/2007/08/innovation.html . Thanks again!

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